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The National Fireworks Association’s 2018 Trade Show was a Hit in Wichita, KS

Entrepreneurial Spirit / By / 4 minutes of reading / October 3, 2025

An In-Depth Look at the Fireworks Focused Expo Held in Wichita, KS In mid-September, the National Fireworks Association, or NFA, held their annual trade show right here in Wichita, KS. The expo took place at the Hyatt Regency in downtown Wichita and featured over 100 businesses from across the globe. Beginning on Monday the 10th …

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colin kaepernick's face with quote

Controversy in Marketing: A Lesson by Nike

Entrepreneurial Spirit / By / 4 minutes of reading / October 3, 2025

“Believe in something. Even if it means sacrificing everything.” On September 3rd, for the 30th anniversary of their “Just Do It” campaign, Nike inspired controversy with their latest advertisements. Sticking with their 2011 endorsement of the football player, Colin Kaepernick’s face adorns the Nike ads in a daring marketing move by the multinational athleticwear company. …

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How the Pumpkin Spice Latte Became a Marketing Dream

Business Growth / By / 3 minutes of reading / October 3, 2025

“Pumpkin, spice, and everything nice…” It’s the start of September. The kids are back in school, the temperature is lowering, summer is coming to an end, and Starbucks has just released their infamous Pumpkin Spice Latte. Synonymous with sweater weather, colorful leaves, and autumn, the Pumpkin Spice Latte (or PSL) is the most popular seasonal …

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